Why Social Media?
Social media is an amazing marketing tool that when utilized correctly and effectively can drive traffic to your website and increase brand awareness. Social media is the use of web-based and mobile technologies designed to help and encourage people to communicate and interact with your brand and / or organization.
At Swish Digital, we help take this time-consuming pressure off of you so that you can focus your time on building your business and finding more clients. There are a multitude of social media websites from Facebook, Twitter and LinkedIn to Google+, Pinterest etc. Allow our dedicated social media team to help your brand or organization reach your social media goals.
Why Use Social Media?
Why use social media? Social networks are growing at significant rates. 80 percent of all Americans now use a social network. Almost 25 percent of online time is spent on social networking websites. Nearly 40 percent of social media users access their accounts through smartphones and other mobile devices. Ninety-eight percent of 18- to 24-year-olds access social networking sites each month. One out of five social network users are likely to login to another social networking website after leaving one.
Small businesses also are taking note and utilizing social media. The three most important reasons small businesses leverage social media are: Connecting with customers, greater visibility and self-promotion. About 45 percent of small-business decision-makers use social media. About 86 percent of these users use Facebook, with just more than 40 percent who use LinkedIn and about one-third who use Twitter.
Facebook has announced active users to more than 955 million users, with 200 million joining in 2011! More than half of these users login every day. Facebook hosts more than 7 million apps and more than 20 million apps are downloaded every day. Only about 25 percent of Facebook users live in North America, with 70 languages being used around the world. The average user spends about 20 minutes online each visit.
Facebook claims 955 million active users in 2012. More than half of these users login every day. Facebook hosts more than 7 million apps and more than 20 million apps are downloaded every day. Only about 25 percent of Facebook users live in North America with 70 languages being used around the world. The average user spends about 20 minutes online each visit.
Twitter boasts 500 million active users in 2012. Users are posting a total of more than 400 million tweets per day.
LinkedIn, the world's largest professional social network, reported more than 150 million users from February 2012, up from 100 million in March 2011.
Google+ now boasts over 250 million users and promoted heavily through Google search. The +1 button receives over 5 billion impressions a day.
Why is social media growing so fast?
Social Media is not just a fad anymore but a daily way of life for millions of people around the U.S. and the world. Social media takes place at work, at home or anywhere by using mobile devices and smartphones.
Why is social media growing so fast? Throughout most of history, news and the media has come in only one direction to us. With the inception and sharing on social media and other online efforts, we can now interact and talk back with media sources. We can share our thoughts and feelings or simply share an article or news with our friends online. This open-ended dialogue, -- potentially with many people -- happens in real-time, 24 hours a day, all around the world.