Google Adds Siri-Like Search App

 

For about two months, Google has been waiting for Apple to approve their new Google search app for iOS. Google has just recently announced that the app is up and ready to use and download on iTunes. Neither Google nor Apple has commented yet on the seemingly long delay to have been ready for use.

 

The new app will provide direct answers to search questions and uses an approach that is similar to Android 4.1 users that use the Google Now service. This search app is now available for the iPhone, iPad, iPod Touch and other iOS devices.

 

Google has been working on this app for quite some time and hoping this new voice recognition will take a big chunk of the search volume, in this setting, from the Siri search. This will definitely take some time for Google to grab some of this attention but certainly possible.

 

Siri has a clear advantage over the new Google app in many ways, especially because Siri is already integrated with the iOS smartphones and systems. Siri can access your phone contacts directly if you would like to make a phonecall and can also look up a local place of business through using the integrated Yelp with Siri. Siri also knows what apps that you have on your devices and can open them up by voice recognition, where the Google app does not have this capability.

 

Where the new Google search appears to have an edge though is in speed of search. Where the new Google app seems to come up with answers so quickly, Siri, takes time to load and locate.

 

For certain types of questions Google voice search did have better and more direct answers but both have trouble with certain questions. One example is “What does Yankee Stadium look like?” On the Google app, pictures came up while Siri simply gave directions to the stadium.

 

This is definitely great for Siri fans because now there is a competition and Apple can learn and modify the differences to see if tweaks here and there would benefit Siri.

 

Will you begin to try and use the new Google app or continue to use Siri because of the other features that you are accustomed to?

 

Let us know on our social media pages here: Google+Facebook or Twitter.

 

 

Swish Digital: SEO Agency UKSEO

 

About the author

Mark Simonson is a content marketing professional and head of Social Media at Swish SEO Agency in Orlando. Connect with Mark on Google+

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